I think we have to pay twice as much... to further your example/metaphor, big farms are not only a little bit horrible, but they've done untold damage to our health (pesticides, hormones, etc), the environment (clearing land, destroying drinking water, trading manual labour for gas-guzzling machines as well as damaging the soil with relentless tilling and single crops) and as a species we've moved away from the land that keeps us alive. Smaller, community farms have to be the way of the future and hopefully people realise exactly what you've said, that the small financial cost of the products are not the only costs we're paying.

NFT projects like Stoner Cats are teaching the world that community is everything... and the power of the community will eventually win out over the power of particular individuals. It's kind of amazing we've put up with it for as long as we have.