The issue isn't about how big the stake is.
The problem is the discrepancy between what they say and what they do.
There is a huge gap between what most (not all) preach and what they actually do.
"Engage", they say.
But interesting enough, they don't seem to be willing to engage back (unless they are somehow getting a direct benefit from it).
And this kind of action have a very short-time effect.
They do what they are asked to do for some time, but as soon as people realized they aren't getting the same respect back, off they go.
At some point in the past, as their accounts grew their ego bloated with it, and they started to think they are way too important to deal with 'peasants'.
I'm not sure how big the accounts are you are talking about, but there's no chance a whale is going to spend all day commentating like some of us do.
The harsh reality is that they don't need to make friends, but at least they are hear with HP and hopefully trying to grow the network this way.