I think the ideas are absolutely fantastic! The old saying that you can't grow a business without spending some first is the crux of this marketing expense. No matter what way you look at it Gridcoin is a business and with google ads a little more can go a long way.
I 100% support you in your endeavor to become a contributor of the Twitter account, your writing is both informative and easy to read. The community could use more of this to increase exposure.
Finally, as for the banners you are absolutely right, the work done by @joshoeah is very professional! It is difficult to achieve the level of quality that he puts in to each and every outcome. Work like his is invaluable to becoming worldly reconsidered.
You can have the best design, service or product in the world but if no one sees it no one will use it.