Marketing survey A prospect for business establishment

Survey at Chi Store
Shot from Redmi A3
HI, good day my fellow hivevians,it a pleasure to meet you all here.
I like to write on marketing survey A prospect for business establishment at all levels of business operations.

In my own perspective marketing survey is a systemic research method used by any person to get or gather data and from a target audience to know about their preferences, needs, and behaviors related to a specific product that some one wants to sale or service, or marketing campaign of any community.

So in my location I was going shop by shop to do a survey about the current need of customer's need in the location so as to establish a provision shop in the area.

The first Shop i went to was at Chi Store,I asked questions on those products that are selling. So the lady told me that food stuff are currently selling in the area base on the demand which are students. So from that point of data collection,I believe that it is preferable to go for selling food it ![IMG_20250428_133957.jpg]()

Going to another shopping center,it was the same data I got from the store,it was really a great experience and understanding where and what to invest in, how ever,I asked some of the students around the area what is their main or major product of demand, they said apart from other goods like cosmetic,the most important items they need to survive during their stay here is food and they buy it every time.

After those short period of market survey,I come to understand that I I Open a food stuff store it will More better than provision shop, because the demand for the food stuff is higher in the area,so from that data I draw from customers and sellers around the neighborhood I decided to Open food stuff shop Iterms like bread and beverage will also sale well.

Bread samples
Shot from Redmi A3

It is necessary to carry out market survey before starting a new shop,it will really help to know which product is needed most in a particular neighborhood or location.