Indeed it the decorationnis a thriving business. Not only for festival, but for any b-day, or new home or be any function. The market came alive once the festival nears..now we all set to welcome Navratri / Durga Puja begining 22...and the preparation has already began...espcially the make shift tent caled pandals.
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Very interesting. We are kind of hitting that season too with Halloween right around the corner and then Thanksgiving and finally Christmas. The stores are stocking up on all the decorations.