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Before launching Retro Dodo, he successfully created a brand around camper culture, even selling it for $100,000 in 2019. This sale provided him with the financial runway to pursue Retro Dodo, where he and his team passionately focused on retro gaming products.

The Boom: Success of Retro Dodo

The inception of Retro Dodo was marked by methodical keyword research, allowing the team to write engaging content around what gamers were actually searching for. They provided valuable guides on defeating in-game bosses, choosing the best Pokémon, and reviewing retro gaming products. Their dedication led to a remarkable month where traffic peaked at two million search visitors, generating around $50,000 in revenue.