Email is one of the most powerful things for any business. It's old school but it works and nothing really replaces it. Once you build it it's a ATM machine really. It's a way to connect with people for new projects/products launched and to generate some traffic awareness.
I'd highly recommend building this out more with more lead captures and even splitting it. For example on CubDeFi you have a very real possible new launch coming up PolyCUB. No reason why you can't put a little teaser lead capture on CubDeFi for them to join a "first notice" list that when you launch this email goes out to tell them about Polycub launching. This same list could be used for updates about CUB such as the bridge and any future updates that explain it and what it does and how to use it and get involved. Huge potential especially with building out a SEO heavy site like LeoPedia.
Posted Using LeoFinance Beta
This is an excellent comment. You are 100% correct, email is old school but it does work, and is needed to communicate directly with the users, since HIVE network has no private message feature.