LeoAds | How to Earn Ad Revenue and Transparency

in LeoFinance2 months ago

LeoAds has been quite the interesting project within the INLEO ecosystem. It's required dozens of iterations and we've had to go all the way back to the drawing board so many times.

With that being said, on January 18th, the first payment went through. It was a major feat to finally get something live and out there. This marked us being 95% complete with LeoAds.

There was still more work to do, but pushing it out into a live environment is the only way to crush that last 5% - as many things are in the world of software.

We thought it would only take about 2 weeks to get the final kinks worked out, but it ended up taking longer. The payouts were intended to be on the 1st of each month after that 1st successful payment on the 18th.

Well, as things tend to happen, it took longer than we expected to finish our work on LeoAds.

The 1st of Every Month... Now

Wen ads?
Wen ads?
Wen ads?

Oh you could hear the joyful chanting from the rooftops! Wen ads became the go-to tagline for the past 4 weeks.

Well, we can finally say... now.

On the 1st of every month from now forward, LeoAds will autonomously distribute each month's ad revenue to Active LEO POWER Holders.

Take special not of "Active"... we'll get to that.

Most people are not aware of how LeoAds works. I'll give you a very very brief run-down. Feel free to visit the docs or last major post about it for more details:

INLEO's UI has ads. We display these ads and generate revenue. That revenue autonomously buys LEO on the open market.

Users who are active on the platform become eligible to earn LEO from the LeoAds Smart Contract Pool. This pool works a lot like the regular LEO (or HIVE) rewards pools. You have to take certain actions in order to get paid from the pool.

On the 1st of each month, a snapshot of user activity from the past month and also the current LEO POWER balances of all holders is taken.

Then, the contract weeds out who is eligible and who is not. Once determing who is eligible, the LeoAds Pool pays you on a stake-weighted basis. More LEO POWER staked = more LeoAd Pool received.

Activity & Transparency

Quite a few people are upset at the lack of transparency on how the activity barometer works.

In fact, it's fully transparent. We've told you that it grades you on a curve based on how active other user's are.

The only people I've seen who are upset are the people who want to know "exactly how many threads or blog posts or upvotes do I need to conduct in order to be eligible each month?"

The reason they are upset is the very reason why there is variability to the activity requirements.

If your goal is to do the bare minimum required activity and get paid, then you won't do well within the INLEO ecosystem.

If your goal is to simply be an active user of the platform each month, then you will do very well. It's actually that simple.

That being said, we will now start publishing the retroactive display of who is eligible and who is not in these blog posts on the 1st(ish) of each month after the LeoAds pool payout is completed.

This will show you who is active enough to earn LeoAds and who got a distribution. If you didn't make the eligibility list it's because:

  1. You didn't make enough threads
  2. You didn't upvote enough content
  3. You didn't make enough blog posts
  4. You powered down LEO within the past 3 months

The exact numbers for each category CHANGES each month based on the activity of others. It is purposefully ambiguous to avoid people gaming the system and skating by each month doing the bare minimum.

That's the point people.

To be eligible this month:

  1. 0 blog posts
  2. 2 threads
  3. 0-25 upvotes
  4. No powerdowns in the last 90 days

As you can see, the bar is pretty low. This bar can fluctuate each month as other users are active but keep in mind that spending even a few minutes on the platform is likely all it takes (in the entire month) to maintain your eligibility.

Posted Using InLeo Alpha

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Free Money for activity I am already doing. Thank you. It’s been quite the ride from Steemleo to InLeo, but you consistently reward the active accumulators, and I appreciate that very much.

The goal is always to reward and empower the community while we grow the LEO Token Economy 🦁

Sharing the criteria at the beginning of the month is a great idea. By this way, Lions know what should be done to be eligible.

Glad to enhance transparency with the new update ✌️

Thanks dear team 🦁

Yep and this is the eligibility for the prior month.

So this month is already ongoing. It could be a 3 thread or 5 thread or 10 thread minimum. None of us knows as it is randomized

Nice, LeoAds is back. Hopefully, will be eligible next month.

Stay active and have over 500 $LEO POWER! You got this ;)

I think this makes things nice and clear - great post. And I just checked - I got my share yesterday ! Thats really appreciated - many thanks !!!

Hopefuly I'll become eligible in MAY.
I have made a terrible mistake, activating (by mistake) a LEO power-down for several ours (before I canceled it)

As long as you don't activate another one, then after 90 days it will make you eligible again

That moving bar actully seems good and easy to hit. I honestly don't see it being an issue if you're active on the platform at least once a week which is extremely low to be honest. Super excited though to know this will be now rolling on the 1st of each month. For sure something to look forward to and as a community continue to grow it.

It's such a low bar to be honest. I wanted the bar to be much higher but a few people on the team convinced me to make it easier to hit the target

Anyone who is complaining that they can't make 0 blog posts, 2 threads and a few upvotes in 30 days is just a complainer lol

🐑 meh meh meh 😜

0 blog posts, 2 threads and a few upvotes in 30 days = Apple Pie!

Lots and lots of earning potential compared to any other platform right here.
It will never be "enough" though for some people lol

I like LeoAds (and thank you for my first payout this month !), although I really hope that the posting experience in InLeo improves over time.

I tend to use long-form content rather than threads, and still find the lack of templates and easily accessible multiple drafts is a limitation. I'd love to be able to create posts directly here, but find it far easier still to create it in PeakD in a template, then copy & paste it here - but templates build in the tags rather than having to do it manually each post.

I'm going to keep trying to focus more of my activity on Leo, though - it's the least I can do to support a platform with such commitment and potential 😀

Yes, we've got some cool updates coming to the /publish page in terms of templates

We've made a lot of improvements to the publisher these past few months with many more on the way

Awesome news - thank you ! Having once (in a previous career) been a change implementation manager, I can appreciate the effort you're putting in, both in terms of coding and in managing the process. Keep up the good work !

Is scheduling working now? 👀

Great, thanks for yesterday's leoads payout and the clarification 👍🏽

I guess the above mentioned criteria "To be eligible this month:" refers to the past month, right?!

One more thing ... There must be more to the calculation of the payout than just the stake, as it reads in the text above, or I have found a bug, because my $LEO stake grew in February on #lpud, but yesterday i got less than half of the amount than what i got on January, 18th and i'm sure i was more active last month and even wrote my first post through the inleo ui in February, so the highlighted 0 in the "Posts" column in the table above is therefore incorrect already.

Yes it refers to the past month

The eligibility is unknown until it is already paid out

It's a pool and the pool changes each month. You're getting a % share of the total pool, not a fixed amount per month

It's a pool and the pool changes each month. You're getting a % share of the total pool, not a fixed amount per month

Ok, got that, but doesn't that mean the ad revenue pool was much smaller last month?

PS: But the 0 under Posts in my row in the table is still wrong!

This is beautiful I must say... It will encourage power ups and interaction more in the community.

Seeing the criteria for being eligible this month, I just laughed because everyone will actually be on the list except you didn't interact on the UI.

Great. It is nice that we have the date to look forward to. First of every month.

It is good that there's much clarity now,so just like everyone I now know what to do.

Thanks for explaining the criteria for #LeoAds

To be eligible this month:

  1. 0 blog posts
  2. 2 threads
  3. 0-25 upvotes
  4. No powerdowns in the last 90 days

Don't know how to understand this, very confusing.

Example 1:
29 blog posts
0 threads
0 upvotes
No powerdowns in the last 90 days

eligible or not?

Example 2:

  1. 0 blog posts
  2. 2 threads
  3. 26 upvotes
  4. No powerdowns in the last 90 days

eligible or not?

This is awesome news, Khal.

I have never done much on social media, but I know a ;lot of people who use X and FB and I can guarantee you that they did not get 183 $LEO or $12.93 USD.

This is a great incentive to be active and invested in INLEO.

Thanks for the payment.

This is a hack. Thanks for the information.

This sounds nice. Does being a Leo Premium user also contributes for eligibility?

A little effort goes a long, long way.

Even easy enuff fer a cartoon froggie! :D

Wow, I will love to be part of this but still needs some clarification on the eligibility.

Excellent post!