But, the majority of the players are not only Splinterlands players, they are also well-practiced in the arts of Hive, which means they have their eyes, ears and wallets open to take part in other projects too.

I agree 100% because i experienced myself . I love playing Splinterland but also i love singing ,sketching and creating 3d NFT. Overall Hive provide borderless opportunity where your hidden skills has got platform to show off.
I have no doubt if i ask my son to play and record its tower building play to Dtube and earn some coins.
Upcoming Hive Fest, Hoping lot of exciting news about many projects which will expand the growrh of the ecosystem.