My models and I are looking for a fashion brand to build an advertising campaign for.

Working with influencers should not involve photography because they are influencers, not photographers. One pluss one is two. However, the business is still living in the dark, relying only on boobs.

Business doesn't understand that the people are looking at their naked bodies, not their clothes. It's that simple...
In the past, every brand had at least one photographer. Now they choose a different one for each ad campaign?!
Well, you can't be authentic and impose style.

Not to mention that almost everyone in the industry shoots in a studio and not because they like artificial light, but because it's easier. No thought, people! I've brought hangers full of clothes, makeup artists, props and whatnot to meadows and natural places.

A friend was shooting for a global watch brand. People sent him to the other end of the earth to photograph the clocks next to some exotic vegetation. You remember that the company's marketing investment paid off threefold... This is how authenticity is built!

The average consumer wants to get recognized by looking at advertising photos. These people don't go to studios. You will wear your clothes out. Is it that hard to understand?

If the photographers you work with refuse to shoot outside the studio, then find others.

THANKS FOR SHARING THIS STORY!

I took the shots with Nikon 5600 / 50 mm lens

FREEDOM IS AN ACTION AND A WAY OF THINKING...