speak in a language that the audience you're trying to attract speaks and then we'll get somewhere
Sure. Paulag did a great job explaining Steem to a guy during their excel talks few weeks ago. It was simple and it explained it well to the laymen.
Trying to fight crypto holders over how Steem is not a shitcoin, how its not a scam, how it works and delivers a product and a real use case is a waste of time.
Explaining the technicals to a non crypto person will overload their brain with information and in the end achieve nothing.
I find the crypto community a fickle bunch. It's like "anger-squared" for some reason! But I'm not interested in them so much, naysayers will always be around but we shouldn't waste our focus on them, there's tens/hundreds of millions of new folks to be pulled in.
I was just speaking with @c0ff33a about this and how communities on STEEM will provide the tools for some much needed niching and targeted marketing strategies to be put to practice for those who want to listen. Will be a bit easier than having a scatter gun approach I think - exciting times ahead!