There are so many apps on STEEM which id great because it allows users of the blockchain to pick their preferred content platform to create on. Content curators can also choose where they prefer to consume on. The great thing is that it all flows through the same blockchain. It acts as an interoperable social media platform.
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All those apps act as steem propellers. The value of those great apps will be appreciated and felt more in a long run when steem will emerge as a great crypto and steemit as the best content SMP.