I disagree. They can be divised.
I see 2 options for steem over time: it grows to critical mass and brings in real advertisers and investors or it dies...
In case you havent read -
Amazon Lures Publishers to New Social Network by Paying Them to Post
https://www.wsj.com/articles/amazon-lures-publishers-to-new-social-network-by-paying-them-to-post-1500482959
Only amazon though right? Lul
Wonder where they got that idea from. :D