I see them support other initiatives to bring people to the conclusion that steem is the crypto they should choose. Specifically, they back Dtube, Dlive, and other projects like Utopian; why not support something that could appeal to the masses? Frankly they don't seem to think about appealing to anyone other than a small group of techies that understand forks and hives... I hope they don't squander this opportunity because with a little backing, Steem Monsters could become viral in the real world. Wake up Steemit Inc... Open your eyes once and see what the masses seem to crave!
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