HiveFest'23: Social Shopping on Hive

in #waivio11 months ago

Amid the spirited atmosphere of HiveFest in picturesque Rosarito, @grampo took to the stage to unveil an electrifying new feature for the Hive community: the Social Shops!

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In Waivio's relentless pursuit to elevate the Hive experience and champion its users, every Hive member will now have a personalized shop embedded in their profile. Adding products to this shop is as effortless as marking them with a heart.

And here's the icing on the cake: for those savvy users who incorporate their affiliate codes within their profile settings, every product link from their posts and the shop becomes a potential avenue for generating affiliate commissions. Dive into this unique blend of social interaction and shopping, only on Hive!

Day 1 of the #HiveFest, Rosarito, Mexico - Sep 2023 (presentation starts at 1h:14min):

Launching a Social Shop on Hive

Today, I would like to introduce you to the concept of social shopping on Hive.

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Any Hive user can now create an affiliate shop on Hive. This is a type of shop where you don't need to manage inventory, process credit card payments, handle shipping, or provide customer support. Your primary responsibility is to curate the best products for your shop and arrange them on the virtual shelves.

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Imagine we're building a shop for camping. Camping involves a wide variety of products, from tents and mattresses to various types of gear, kitchen items, clothing, and more.

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You'll conduct research to select the best items to recommend, marking them with a heart. Think of it as creating a shopping list.

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But on Hive, it becomes a full-fledged online store. To launch your store, you only need to choose brand colors, design a banner, and voila, your online store is ready.

This store offers multiple revenue streams right away.

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The first revenue stream is affiliate marketing. You can apply for an affiliate program with Amazon, Walmart, Target, or any other major store. Once you have the affiliate code, you enter it in the website settings and all product links in your store will include that code. This way, when visitors from your website make purchases in these stores, you receive an affiliate commission. On Amazon, these commissions range from 3% to 7% of the sale.

Another revenue stream is advertising using Google AdSense. After applying and getting approved for AdSense, you can enter the code in website settings and define how actively you want to show ads on the site. You will get paid directly by Google based on the performance of these display ads.

Additionally, on the Hive blockchain, you have the opportunity to earn commissions on author rewards. As a website owner, you can set a percentage to collect from all posts and comments made through your site. Next, there are also sponsored rewards. Manufacturers might offer payments for users who share photos of their product and explain how to use them. Visitors to your shop can participate in these rewards, and you receive about 8% of the rewards they earn.

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A few more comments about the Amazon affiliate program: There are 14 regional stores, and you might want to apply for some of them. Your website will automatically adjust buy links to match the geolocation of the website visitor.

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The Web 3.0 Paradigm Shift

Once a merchant posts information about products onto the Hive blockchain, you or any other user can easily add these products to their social shop by marking them with a heart.

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And if this merchant updates the information about the product on Hive, it will be automatically updated on all of the sites that display it.

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Hive is a social blockchain. Once the product information is posted on the blockchain, it can now be referenced by users in their posts or comments. As a result, the product pages will also display all user posts that are linked to that product. This is how product reviews are organized on Hive.

Evolving E-Commerce with Hive

This shift to social shopping on Hive represents a significant evolution in the e-commerce landscape.

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In Web 2.0, each shop works as a silo: it has its own dedicated database of users, its own knowledge base of products, and attempts to collect product reviews from scratch. These efforts are duplicated by every online store.

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Web 3.0 has the potential to change this in a radical way. Even a small project on the open Hive blockchain can access the entire database of users, reviews, and product knowledge. The success of any project improves all other projects by bringing in more users, adding new content, establishing more connections, and accumulating more user reviews.

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In the traditional e-commerce landscape, large players like Amazon have a stronghold due to their established user base and content. Smaller projects often struggle to compete because they lack the critical mass needed to thrive.

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However, with Hive's approach, even the smallest projects can leverage the collective strength of the entire ecosystem to compete effectively with industry giants. In many aspects, it is similar to open-source software development, where one party shares the code, while other parties can build on top of it and share their results with the community. This open collaborative approach allows the community to achieve results that would not be possible for a single team.

Conclusion

To sum it up, the concept of social shopping on Hive offers a fresh perspective on e-commerce.

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Hive's blockchain technology enables collaboration, shared resources, and unprecedented access to user-generated content. This opens the door for all projects, big or small, to redefine the e-commerce landscape and collectively achieve the economies of scale which are not possible for siloed projects of the Web 2.0 era.


Examples of Social Shops on Hive

Camping

https://camping.social.gifts

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Coffee Time

https://coffeetime.social.gifts

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thanks for sharing this nice deal!

Welcome to Hive. I maintain the #Britlist and I can add you if you confirm you are in the UK. We do get some accounts with wrong details.

I am an author, about to put out my fifth book on Amazon ... I shall follow these developments with interest!

Congratulations on your upcoming fifth book!

If you share the Amazon links for your books, I can assist in importing them to Hive. This will allow you to feature them in your profile shop. Essentially, you'll have your very own bookstore on Hive, showcasing your works and any other books you'd love to recommend.

Let's leverage Hive to bring more visibility to your creations!

Great to see another awesome idea so detailed worked out again and back on the stage again. I have been following you since our first hivefest encounter because of your ability to explain complicated stuff understanable to a 'regular user'

Veey curious as these stores come up. I have been experimenting with amazon affiliates over the year on hive and that had zero luck on it. So curious to see how this will unfold! (And good to see that you are still dedicated around!)

Thank you for your continued interest and support 👋!

Now, every Hive user can launch a custom affiliate shop in just a few clicks. On Hive, these aren't mere static brochures but social sites with a vibrant community 👨‍👩‍👧‍👦 right from the start!

Essentially, any Hive user can have their own dedicated Hive frontend centered around their topic of interest, complete with a themed shop organized into categories and subcategories. In addition to affiliate commissions, website owners also earn a percentage from author rewards for posts and comments made via their sites, as well as a portion of sponsored rewards gathered by their users.

Which topics have you previously explored for your affiliate projects?

I went over to gardening supplies but the main issue was the actual amount of views on Hive posts versus bots. The community will surely help on this getting more traction going.

Id love to make a page about sailing stuff but kinda limited in time atm.

But great to see the initiative and will follow with a close eye to see if it will workable for me as well

By the way, welcome to the world of sailing! I used to enjoy it immensely until sport fishing captivated me. For that, you need a boat that can swiftly transport you from point A to point B to maximize your fishing time.🚤🎣

  • you just always need a bigger boat* I have heard is the solution to everything haha.

Sportfishing yeah? That is a different ballgame indeed and needs totally different stuff. So you used to sail as well back then? Here is Holland this is like almost a national sport so everyone knows how to do it except for the people like us who live in the south not close to water haha.

Yeah the sailing got me especially with a cabin and sleeping on the water. Camping on the water

#gardening is a popular topic on Hive. Launching a social shop centered on it could be incredibly exciting! Many enthusiasts will also able to launch their uniquely branded versions of gardening social shops. They can promote them across various channels and collect rewards from affiliate links, advertising, beneficiaries, and sponsorships – all standard features on social shopping sites.

Moreover, posts containing product links gain extended visibility as they also appear on product pages in the form of reviews.

We are recording step-by-step tutorials for building social shops. Web3 possesses the capability to redefine online shopping, making it effortless for individuals to share their shopping insights with both close friends and the larger community!

Really cool to see this initiative taking shape! I have long been a proponent of more use cases on Hive to do "ordinary" non-technical things like commerce, things "regular folks" already do and understand!

The potential of Hive largely lies with "regular folks." 😁😁😁

We're dedicated to making the process of launching social shops straightforward and seamless. Web3 offers a fascinating advantage: the success of one project enhances the user base (Hive users), product knowledge base, and even product reviews for all other projects.

Really an interesting new feature for Hive. Thanks.

We are in the process of recording additional tutorials to make the process of launching advanced affiliate shops on Hive as easy as possible.

Looks like it was nice and sunny - great for HIVE knowledge sharing!

So apparently people having Social Shops can do this ? I was trying to understand how a common man can use the affiliate programs and set up something, but quite not convinced that it would work.

It's really easy to launch advanced affiliate shops using product information published on the Hive blockchain.

I just reblogged Clean Girl's presentation, where she shared her experience launching a social shop at HiveFest 2023:
HiveFest 2023: Launching Clean Girl Social Shop on Hive (waivio.com)

Went through it, and she put up it with much clarity, thanks for that.

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Check out our last posts:

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How would I find a directory of stores for Waivio? I saw direct links for the camping, coffee and cosmetics stores from a post on Hive, but the main Waivio site does not present me anything when I choose the "Shop" action from the menu.

Currently, Waivio doesn't have a consolidated directory that provides a list of all the social shops that have launched as individual websites.

Many projects are still in development and haven't been made public yet.

Each of these social shops comes equipped with a full Hive frontend, which includes user profiles, news feeds, wallets, as well as search and curated product catalogs. It was initially anticipated that these projects would individually register to be featured on platforms like Hive.io, HiveProjects.io, and similar directories.

Looking at Waivio again (I might want to do some product reviews), I am blocked by having to deal with HiveSigner again. This seems to me to be a broken product whose stated goal was to relieve you of fetching your posting key every time you login, but it is requiring my posting key for me to be allowed to login with my HiveSigner password. Please use Hive Key Chain or a user-friendly authorization mechanism. Am I missing the expected path that a user would take to use this app?

When using Hivesigner for the first time to authorize access to a new app, it requires an active key. This is a requirement of the Hive blockchain, not Hivesigner. One way to address this is to create a new account and use it to claim sponsored rewards, create objects, and even launch social shopping websites.

Prior to the emergence of HiveAuth, there was no easy way to log in to Hive websites on mobile phones, and our usage is predominantly on smartphones. A task for HiveAuth integration is already on the to-do list on Waivio GitHub.

In the meantime, here is a tutorial with some best practices for managing private keys on multiple devices.

That was my understanding of hivesigner, but in my experience it just asks me for my key each time, and then ironically requires my hivesigner password. On android with brave browser. The other methods of authentication work as intended. There are four methods that peakd offers, i have used the chrome plugin and the keychain android app without needing to enter my keys beyond the first time setup.

Hmm, it seems you might have a security setting in the Brave browser that's causing your settings to be deleted. Generally, Hivesigner works as expected: you enter your keys once. It also functions well when switching between multiple accounts.

There used to be an extremely annoying issue with Hivesigner - a checkbox for saving keys was checked by default. This caused issues whenever people tried to use a password manager, as it would attempt to save the keys and prompt users to enter an additional password.

Recently, they've updated the system so that the checkbox is unchecked by default, and now password managers work smoothly.

Ahoy! I just set up a store on waivio but when I added the affiliate code for amazon.com (I used .com because amazon.co.uk isn't in the list of sites within waivio's affiliate page), I don't see any affiliate info listed in the config areas.

I tried adding the code to both the shop settings are and also my own user's area, but when I open them there is no code listed. Is that a bug? Thanks

You mentioned that you're having difficulties finding amazon.co.uk in the list of affiliate programs. Here's a screenshot of how it appears to me, and the UK site is listed there:

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As for the problem with the code for Amazon.com not being recorded properly - we need to investigate it further. Potentially, the problem might be with your account not having WAIV Power to upvote the update (min $0.001 vote is required, but in WP, not HP). For now I delegated some WP to your account.

If you have any further issues, do not hesitate to get in touch with me directly via Telegram (username: alexgrampo).

Ah thanks, I can see .co.uk if I type in 'amazon.co' - I was previously only typing 'amazon'.

So I just went in and re-added the affiliate code to my shop, but I still see: "No affiliate codes added.".

I do see the blockchain notification of the data being added though: https://peakd.com/@waivio.updates08/ura-soul-oa0ijqmth8

The team is currently working on a fix:

https://github.com/Waiviogit/waivio/issues/5980

Another task has been published to increase the number of results displayed in the search (this addresses the reason why .co.uk wasn't appearing when searching for "amazon").

Ok great, thanks! I am in the process of selling a variety of physical 'objects' at the moment, so interested to check out whether waivio is an option - I'll wait for your notification. I notice, though, that my shop got cancelled because I didn't pay a subscription fee - I wasn't aware there was one! lol

Today, we completed the weekly update of Waivio, which includes a fix for the affiliate code submission process. Please attempt to resubmit your affiliate codes.

Additionally, @waivio has transferred 1,500 WAIV tokens to you, enabling you to cover the cost of your website for a couple of months. You can use the following steps to pay for the hosting of your social.gifts website:

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Ah ok, great, thanks - I'll take a look at that asap. :)