How to make a good blog but still not be slave of trends?

Today is the day when i have decided that I should invest in Steem coin.It was decision backed up by the concept of the Steem,concept that man can express himself and still be rewarded for this financially.So the moment I skin-deeply realized how Steem function,I had a thought that i can earn a lot of money,and this was wrong in so many aspects.I have realized that probably other people who participate in creating blogs can have the same thoughts,hence they can adapted the creativity power in them in the direction of making money not in direction of making something revolutionary. Personally,i think that this is time when we should all navigate what will be outcome of this project.If we just let this be part of trends it will lose purpose shortly.So i would like to give suggestions how I believe this project should look in future.

1.We should control our greed for money and also control for what we are spending our time.
This is the time of foolish people,and our nature is fragile so eventually blogs that can easily attract your attention will be most popular and can earn lot of money for nothing.And by this,I consider blogs with excessive sexual content,blogs with a lot of gossiping,pointless blogs(5 sign that he is cheating you) that can easily grab your attention. So this is appeal both for those who creating blogs and those who are reading it.

1. I believe this should be something between educational project and social project.I mean that in this project people should discuss in what they believe,what they stand for, also how they participate things but also this project should have educational base,so that people from all around the world can learn something for free.There is a lot of educational sites where we can obtain knowledge but there is no many projects that connect educational and social parts of human existence.

2. We should chose few themes that are going to be our bases for writing.We can not be experts in everything.Our meaning about everything should not be relevant. You can have opinion about everything but please stay away from nebulous writing.

4.If the project popularity rise to the level of the most popular social networks it should resist the temptations of advertising brands.

This blog was for me kind of testing how all of this function,but I hope that many of us dealing same opinion how this project should look like in future.I am very very enthusiastic about Steem development.

P.S.
My English is not perfect,therefore I am sorry if here exist some grammatical mistakes.