I do like the elevator pitch bullets you have though :)
- 3 second transaction times
- functional utility coin, two years old
- easily transacted with usernames, via multiple exchanges & wallet points of access, mobile and desktop
- 50 thousand daily global consumers using it already, and over a million alleged potential wallets (yeah, yeah, I know. but still a lot DO have humans who would use them...)
I think technology itself and technical features should be brought up when only asked about. I belive true selling power is in Steem communities that any investor can relate to based on their interests and can eaily be showcased. You like music? We have openmic, dsound, etc.
Kinda similar point to my "a place to spend your money - or earn it"
Investors will come in bulk to easy to conceptualize stuff, if people are buying water at a concert the investor buys more water. if it's beer, he calls that guy instead. If it's nothing, he goes and invests in movie theaters instead.
He never cares how the water filters or kegs work, only what people are buying or selling a lot of.